House of Pilates Brand Story Video

House of Pilates Brand Story Video

Project Description: The goal of this video was to tell the origin story of House of Pilates; a newly founded pilates studio that launched in late December of 2025. We went in-depth to capture the process inside the mind of Lindsay Wellman, the founder of House of Pilates, and her story of how it came to be. From her humble beginnings to her trial and tribulations, we captured it all to delivery an emotional introduction for her new studio.